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UTM Link Builder

Track your marketing campaigns with proper attribution

The destination page where you want to send traffic

UTM Parameters

Where is the traffic coming from?

What type of marketing medium?

Identify your specific campaign

📚 How to Use UTM Parameters

1
Create Your Link

Fill in your website URL and campaign details above

2
Use in Your Campaigns

Share the generated link in emails, social posts, or ads

3
Track in Analytics

View campaign performance in Google Analytics under Acquisition → Campaigns

💡 Best Practices

Use lowercase and underscores (e.g., summer_sale not Summer-Sale)
Be consistent with naming conventions across campaigns
Keep names descriptive but concise
Use utm_content to test different ad variations
Document your naming conventions for your team